The Ad of the Month: "Camaritas (Security Camera)" (Coca-Cola - Argentina)
June, 2012
Boston, Massachusetts
Spreading Happiness
Though people typically associate security cameras with negative events, Coca-Cola is combating that perception by showcasing positivity.
The Ad is part of the ongoing mission to spread happiness and optimism, Coca-Cola Latin America via McCann, Argentina has launched a new commercial that uses security camera footage clips to capture the acts of love, exuberance, happiness and heroism committed around the world every day.
Boston, Massachusetts
Spreading Happiness
Though people typically associate security cameras with negative events, Coca-Cola is combating that perception by showcasing positivity.
The Ad is part of the ongoing mission to spread happiness and optimism, Coca-Cola Latin America via McCann, Argentina has launched a new commercial that uses security camera footage clips to capture the acts of love, exuberance, happiness and heroism committed around the world every day.
CREDITS | Advertising Agency: McAnn Argentina | Original Tittle: "Camaritas" (Security Camera) | Buenos Aires, Argentina | June 2012
