The Ad of the Month: "It's Halftime in America" (Chrysler, USA)
March 2012
New York City, NY
"God Bless... Detroit"
Last year, Chrysler surprised all of us on the 2011 Super bowl with Eminem and "Imported from Detroit". People talked about alot, and Detroit got a second chance...
This year Chrysler tried the same formula, this time with Clint Eastwood, encouraging to give America a second chance:
CREDITS | Advertising Agency: Wieden + Kennedy | Original Tittle: "It's Halftime in America" | Portland, Oregon, USA | February 2012
New York City, NY
"God Bless... Detroit"
Last year, Chrysler surprised all of us on the 2011 Super bowl with Eminem and "Imported from Detroit". People talked about alot, and Detroit got a second chance...
This year Chrysler tried the same formula, this time with Clint Eastwood, encouraging to give America a second chance:
